In 1988, Lou Holtz filmed Do Right - an exploration of the values that serve as the foundation for his success. Do Right soon became the best selling corporate film in America, introducing countless executives, employees, students, and athletes to Lou's personal philosophy.
Do Right focuses on Lou's three simple yet compelling values:
By applying these values, Lou Holtz fulfilled his dream of becoming one of the best football coaches in NCAA history. Through the message of Do Right, Lou helps others establish a foundation for their personal and organizational success.
After nearly two decades of unprecedented success, Do Right continues to inspire, motivate and educate the leaders of today and tomorrow.
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